We are rapidly approaching a new presidential election in the US. What does evidence tell us on how audiences navigate news during elections? Based on observed digital data, Dr. Sílvia Majó-Vázquez will present the results of Reuters Institute studies on news audience behaviour during major political events like the elections in the US or more recently, the contested elections in India last year. Do audiences navigate the information ecosystem in a way that's consistent with echo-chambers? How do digital-born media compare to legacy media in the provision of information during elections? In this seminar, we will look at patterns of news navigation on the web and on social media, including Twitter and Facebook, drawing on digital traces that people leave behind when keeping up with current affairs and we will compare differences across countries and media systems. The presentation will include results from the latest elections in the US, India, UK, Spain and France.
