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What is the one metric you need to track for your ecommerce business? Is it ROAS or MER? In this video, I reveal there is no one source of truth, but rather a pyramid of ecommerce success.

If you want to increase sales, one of the best ways to do so is by increasing the 60-day LTV of your new customers.

The BIGGEST Mistake Large Ecommerce Brands Make ($50M+)
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10 Ecommerce Trends Every Brand Must Know:
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Common Thread Collective is your ecommerce growth partner. Success takes so much more than single-channel targets and short-term thinking. You don’t need a marketing agency. You need a partner that focuses on the health of your entire business. Learn more here:
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