In this video, I'll cover the basics of SEO and PPC marketing so you can decide which one is right for your business.

What's the difference between SEO and PPC?
-SEO focuses on driving traffic to a website through natural search results.
-PPC is a more direct form of advertising that drives people to your website by paying per click or impression, usually through Google AdWords.

Which one should you use?

It all depends on what type of company you have. If you're looking to grow an established brand with less risk than SEO might be the way to go. On the other hand, if you need quick growth in order to stay competitive than PPC. This is part 2 of our 3 part series discussing 4 marketing strategies that you can use to grow your business.

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SoTellUs Time focuses on helping entrepreneurs navigate business growth and looking for a business podcast. The hardest thing about business growth is knowing where to start. Every day we are bombarded with the latest and greatest business growth strategies. This is why "starting with why" is so important. We have been in business for 20 years and built several successful businesses and products.

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