Steve Klein from LaunchNotes talks with Ramli John about his EUREKA framework that companies like Appcues use to build world-class new user onboarding experiences. Ramli and Steve also talk about how to keep users motivated and engaged throughout the onboarding process.

🔗 Links
* Onboarding Iceberg: [ Ссылка ]
* Bj Fogg behavior change model: [ Ссылка ]
* The EUREKA framework: [ Ссылка ]
* Ramli’s book: [ Ссылка ]
🚀 Check out LaunchNotes: [ Ссылка ]
🙏 Join Launch Awesome: [ Ссылка ]
📺 Follow on YouTube: [ Ссылка ]
Check out the LaunchNotes Podcast: [ Ссылка ]

📝 Show notes
(00:00) - Introductions
(03:08) - The challenges with onboarding
(06:21) - Introducing the EUREKA framework
(08:28) - Creating an onboarding team
(14:44) - Understanding the user's definition of success
(24:06) - When your product solves multiple problems
(33:55) - Helping new users succeed with day-one action items
(40:40) - Keeping users engaged and motivated
(49:14) - Multi-level onboarding
(51:21) - What is the right amount of onboarding?
(54:13) - When to focus on self-serve onboarding at an early stage startup
(55:52) - Identifying PQLs

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