The objective of performing valuation is to guide decision-making. However, every individual is influenced by psychology when making decisions. Apart from learning about a person’s internal processes, we also have a look at several techniques that help predict movements in asset prices. We dive into tools that support analysis of the macro and micro environments. Amongst the various valuation methods, the cost method has the most limited application. Yet, it has far-reaching consequences on the performance of major asset classes.

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