YouTube is the best platform if you are looking to build an email list fast and for free. Over the last 12 months, we’ve grown our email list from next to nothing to over 25,000 subscribers thanks to YouTube. In our YouTube videos, we mention valuable content we’ve created such as guides, ebooks, webinars, masterclasses, and every day we add over 100 subscribers to our email list.

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In this video, I walk you through the 4 steps on how to build an email list through YouTube.

Step 1: Create a freebie / lead magnet. Figure out something of value you can create for your audience. This can be an ebook, guide, webinar, masterclass, free course, etc.

Step 2: Create a landing page. You need a landing page to send your YouTube audience to so they can sign up for your freebie. You can create free landing pages with ConvertKit, the software we recommend for email marketing. For a more advanced option, we also use Leadpages to create some of our landing pages.

Step 3: Create an autoresponder email to deliver your freebie. When someone signs up for your freebie on the landing page you created, you’ll want to automatically deliver it to them via email. You can set this up easily within ConvertKit while you’re creating your landing page.

Step 4; Create lots of YouTube videos where you mention the freebie. We go over an example of how we get around 100 emails per day from 1 Instagram guide we created for our Spanish channel. We created around 20 videos on the topic after creating the guide. Given the fact that our videos show up in search results and suggested videos every day. Every day our email list grows thanks to YouTube. When you ask someone to leave YouTube to go to your landing page, we recommend doing it in the 2nd half of the video that way the viewer can watch half of the video and you can get some watch time on your video before sending someone off of YouTube.

Disclaimer: Some of the links in the descriptions are affiliate links. If you click on the link and make a purchase, we may earn a commission at no extra cost to you.

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