What is your ‘Why?’. In this inspiring BA Brew, Joe Newbert joins the Crew to talk about how we can create purpose and meaning in our personal and professional lives.  

Topics covered include: Jacob Morgan’s framework for purpose and meaning; values driven leadership; bringing our personal purpose and meaning to work; finding consensus on purpose and values; intent-based leadership and helping others to find their purpose and meaning. 

The books recommended in this BA Brew are: The Future Leader by Jacob Morgan; Start with Why by Simon Sinek and The 8th Habit by Stephen R. Covey. 

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