Check out the How To: [ Ссылка ] and start working backward!
People often ask how did Amazon succeed when so many others fail (and continue to do so). One minute with Jeff reveals all.
#customerobesessed #customerexperience #cx #theexperiencemanager #cpp #innovation #workingbackwards #outsidein #amazon #jeffbezos #innovation

Transcript
[00:00:00] I Wanna tell you everything I know. I can guarantee you everything. I know it's a very short list that this won't take long. And it pretty it's complete too. Alright, the first thing I know is that you need to obsess over customers. I can tell you that we have been doing this from the very beginning, and it's the only reason that amazon.com exists today in any.
[00:00:24] We've always put customers first when given the choice of obsessing over competitors or obsessing over customers. We always obsess over customers. We pay attention to what our competitors do, but it's not where we put our energy. It's not where we get our motivation from. We really like to start with customers and work backwards.
[00:00:43] And again, that is the key thing that I know, and it covers a lot of other mistakes. If you're truly obsessed over customers, it'll cover a lot of errors.

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