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Build Your Online Practice Podcast | EP 118: How to 100X Your Value Using Functional Lab Analysis
Episode Highlights:
[00:00:00] - Welcome and introduction by Michelle Rogers, setting the stage for the masterclass.
[00:01:33] - Michelle shares her background in naturopathic medicine, acupuncture, and functional diagnostic nutrition, and her transition to an online practice.
[00:02:19] - Encouragement to stay engaged, take notes, and remove distractions for maximum benefit from the masterclass.
[00:03:05] - Discussion on the importance of changing the health paradigm and the role of practitioners in transforming and saving lives.
[00:04:26] - Michelle's journey from burnout in a brick-and-mortar practice to success in an online practice.
[00:06:12] - Addressing client objections to ordering labs and the importance of understanding and communicating the value of functional labs.
[00:08:01] - Overview of the specific labs Michelle uses in her practice: Dutch Plus, GI Map, MRT 170, organic acids, blood chemistry, and genomics.
[00:13:16] - Explanation of the high-value, high-ticket program model and its benefits compared to the traditional fee-for-service model.
[00:19:00] - The importance of creating a comprehensive and unique service that clients are eager to invest in.
[00:23:46] - Detailed explanation of each functional lab and its significance in creating effective treatment protocols.
[00:28:05] - The strategy of running all six labs simultaneously to get a comprehensive picture of a client's health.
[00:34:41] - Cross-referencing lab results to complete the picture and plan effective strategies.
[00:36:51] - Emphasis on the foundational elements of health: nutrition, digestion, low toxicity environment, bio rhythms, movement, and deep sleep.
[00:39:00] - The ripple effect of a practitioner's work on their clients and the broader community.
[00:43:00] - Reflection questions for listeners to consider the impact of integrating functional labs and creating high-value programs in their practices.
Be sure to LIKE, COMMENT, SUBSCRIBE and SHARE it with other health and wellness practitioners wanting to Build THEIR Online Practice.
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- Michelle
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